Your users in the retail or restaurant verticals who started their businesses more than five or ten years ago probably never thought they’d have to be experts in technology. In fact, most still don’t want to. But they do want the competitive advantages that a connected retail or restaurant environment can give them in areas including customer experiences, efficiency, and profitability.
Matt Dye, CPP, Director of Business Development for First American Payment Systems, observes, “It seems like everything is going to a true, value-added, electronic-age paradigm.” He says restaurant businesses want applications that handle the back office and interface with mobile payments, payment in advance, or payment on demand by scanning a QR code at the table. Restaurants also want to make it easier to engage their customers on social media. “The restaurant side is all about integration,” he says.
